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Social media promotion – staying focused on the effort

Social media is a platform that is somewhat different from the traditional marketing ways; it is different and yet similar. And if the above statement sounds so common and confusing, I will hopefully provide some explanation in the next few paras where the above statement will become clearer. Social media is another form of marketing, […]

Focusing on the promotion avenues rather than one-size-fits-all

Like some of the posts that I have made here, this post may also seem like something that just talks about some concepts rather than pointing out specific issues :-), but I would argue that this topic is one that cannot have a standard set of specific points that work for everybody, you have to […]

Ensuring that your SEO expert is putting links in the right places

Link building is seen as one of the most rewarding ways of increasing the PageRank of your page and increasing the number of views that your page / site gets. Hence, for the past many years, getting links has been one of the most prominent ways that Search Engine experts would go about their business, […]

Constant battle between Google Search updates and SEO efforts ..

For the past many years, I have been working with some Search Engine Optimization experts for several blogs that I run. Not all the blogs have had experts working on them, so there is a mix of blogs, some of them having had Search Engine Optimization effort, and others without any expert effort being put […]